过去的二十年,数据化及数字革命席卷了全球的各个领域,极大地影响了人类社会的经济、文化、社会乃至政治生活,触发了一场真正意义上的数字浪潮。数字媒体便是数字化生存时代重要的媒介依据,今天的媒介实现了麦克卢汉的预言,正引领世界经济、文化实现一种“新异化”。本文结合我国数字媒体的发展,梳理其历程与标志性事件,对行业的发展做出前瞻性展望,希冀以此回应文化与科技融合的主题。
<<In past twenty years,all works of life has been under the influence of digital revolution and digitalization all over the world,which extremely results in a genuine digital wave that makes difference in the area of economic,cultural,social and political life. As a significant medium in the age of being digital,digital media currently plays role of leader in accomplishing the born of new alienation that meets the McLuhan’s foretell. This article focuses on the development of digital media in China,investigating the landmark event and responding the theme of mixing of culture and technology.
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