随着“美丽中国-丝绸之路旅游年”主题的开展、“515战略”的提出与实施以及旅游产业相关政策的落实,旅游产业迎来了金融危机以来快速发展的好时机,旅游消费成为经济下行压力加大之时新的经济增长点。2015上半年,四川旅游业呈现快速增长态势。全省实现旅游总收入3070。05亿元,同比增长28。6%,较全国旅游产业增幅高14。2个百分点;接待入境游客人次同比增长15。5%,比全国平均增速高11个百分点。2016年,四川三大旅游市场将持续稳定增长,出境旅游市场增长更快;国际知名度上升至新高,带动入境旅游快速增长;“互联网+”助推旅游新模式,在线旅游借机加速发展;旅游市场更加秩序化、标准化和规范化;乡村旅游与藏区旅游高速发展。
<<With the launching of theme—“beautiful China-the silk road tourism year”,putting forward and implementation of the “515strategy”,and the implementation of the tourism industry policies,the tourism industry ushered a good time to have a rapid development since the financial crisis. Tourism consumption turns out to be a new economic growth point while the economic downward pressure continues to increase.
In the first half of 2015,Sichuan tourism industry presents a fast growth momentum. The province’s tourism revenue reached 307.005 billion Yuan,increased by 28.6% compared to last year,14.2% higher than the national tourism industry growth;Inbound tourists grew by 15.5%,higher than the national average growth rate of 11%. In 2016,the tourism industry is expected to be as following:The three tourism market of Sichuan will have a steady growth,while the outbound tourism market is growing faster;The international popularity of Sichuan tourism rises high,which will drive the rapid growth of inbound tourism;The “Internet+” would boost tourism new modes,and the online travel will have an opportunity to develop faster;Tourism market will be more bringing,standardization and normalization;Rural tourism and Tibetan tourism will develop at a high speed.
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