2015年,北京对外文化贸易发展呈现与以往不同的特点,在文化创意产业大规模发展的基础上,一批外向型文化创意企业迅速发展起来并走向世界各地,带动中国文化传播到全球,增强了中国文化的影响力,提升了中国文化软实力。同时,由于国际社会对北京文化发展的期待以及国家对外文化贸易政策的实施,北京对外文化贸易将面临巨大的发展机遇。随着国家对外文化贸易政策的实施与北京对对外文化贸易的大力鼓励,一批文化企业将借助更多的平台走向世界,传播中国文化的同时也创造更多的产值,在国际经济合作领域起到重要的拉动作用。
<<Beijing international cultural trade development presents different characteristics in 2015. On the basis of the large scale development of cultural creative industry,a number of export-oriented cultural creative enterprises developed rapidly all over the world,promoted Chinese culture spread to the world,enhanced the influence of Chinese culture,promoted the China’s soft power. At the same time,because of Beijing cultural development for the international community as well as the implementation of national foreign culture and trade policy,Beijing international culture and trade development will face a huge opportunities for development. With the implementation of the national cultural trade policy,the Beijing municipal government greater encouragement of foreign trade and culture,a batch of cultural enterprises will use more platforms to the world,spread the Chinese culture and create more value,play a important role in the field of international economic cooperation.
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