Based on the background of leisure demand，aging and multiple urbanization，health care cities（towns）are developing rapidly. The cultural connotation of the health care city（town）is to grasp the dialectical relationship between “health” and “cultivation”，“city” and “city（town）”. This paper combs the cultural tradition of health care，analyzes the development status of health care cities（towns）at home and abroad，and presents eight types of health care models. Based on Maslow’s hierarchy of needs theory，this paper analyzes the definition and connotation of health care，and constructs three progressive hierarchy of needs of health care cities（towns）. There are four misunderstandings in the development of health care cities（towns）：mistaking the middle-aged and elderly as the main target consumer，mistaking health care as pure pension，mistaking the “five modernizations” of health care cities（towns），mistaking medical services as the main development industry. Finally，it summarizes the three construction paths of health care cities（towns）：people-oriented health oriented path；The path of technology grasp，target market and ecological resources compound guidance；Explore the brand oriented path of cultural connotation.