Although also affected by the COVID-19 epidemic，compared with other audio-visual programs，online variety shows have presented a trend of steady progress and rational development. In terms of the number of new products，production methods，market investment，and word-of-mouth quality，online variety shows a high ability to resist risks and take advantage of the opportunity. The major network platforms also make full use of their own advantages and resources to enhance market competitiveness through differentiation. In this increasingly orderly development environment of the industry，the themes of online variety show are more diversified，and the “Generation N” programs are very popular. The female power of variety show，the “cloud recording system” and the “variety show with goods” are prominent new phenomena in the development of online variety show Industry in 2020. The creation of a sense of real-life experience and the integration and innovation of various forms are the outstanding new highlights of aesthetics. The dominant value transmission of “entertainment+positive attitude” and the competition and cooperation of multi culture are the important cultural characteristics of online variety show in 2020.