cruise economy is a comprehensive industrial cluster with cruise tourism as the core driving force，including cruise operation，cruise port service，cruise construction，cruise ship supply，cruise cross-border consumption and other fields. It has the characteristics of capital intensive，information intensive，talent intensive，high growth and strong industrial multiplier effect，and can form a high value-added industrial chain，It also drives the all-round development of modern service industries such as exhibition trade，catering and accommodation，transportation，finance and insurance，intermediary services，information technology，cultural creativity and intelligent manufacturing industry. It is one of the most dynamic components of modern service industry and advanced manufacturing industry. Shanghai sits on the deep-water channel of the Yangtze River Estuary and is backed by the “gold market” of the Yangtze River Delta. The hinterland has a dense population，a high level of economic development，a high concentration of talents and mature tourism distribution channels. It has achieved more than 20 initiatives in port operation，market cultivation，industrial development，policy innovation and cooperation platform，and achieved fruitful results in pilot and exploration experience，Form a comparative advantage in the development of Shanghai’s cruise industry. Vigorously developing the cruise economy and launching the “four brands” of Shanghai in the cruise field is a new driving force to promote the transformation and upgrading of North Shanghai，an important part of the construction of Shanghai international shipping center and an important support for the construction of world-famous tourism cities. Shanghai’s 14th five year plan defines Shanghai cruise