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    2008~2021年上海国际邮轮旅游服务贸易能级提升研究

    摘要

    服务贸易在国际经贸中的重要性与日俱增,国际服务贸易综合竞争强度持续加大。作为服务贸易新的模式和业态,邮轮旅游已经成为满足人们美好生活需求的新选择,邮轮消费成为经济增长的新亮点,邮轮市场成为上海扩大开放、深化国际合作的前沿窗口,邮轮运营成为联动长三角、“一带一路”、长江经济带的重要纽带,邮轮产业成为上海当好全国改革开放排头兵、创新发展先行者的重要体现。随着邮轮经济的快速发展,上海持续推进与邮轮服务贸易比较发达港口城市的合作,不断拓展邮轮服务贸易的发展空间,深化服务贸易创新发展,推动邮轮旅游服务贸易新业态、新模式发展,逐步将国际邮轮旅游服务贸易打造成上海国际服务贸易新的增长点。在我国居民消费升级进入新阶段、宏观经济持续保持良好增长态势的过程中,居民旅游消费能力显著提升,对社会经济发展的预期不断向好,对经济发展信心不断增强,邮轮旅游市场需求不断增加,为邮轮旅游服务贸易提供了发展机遇。

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    Abstract

    the importance of service trade in international economy and trade is increasing day by day,and the comprehensive competition intensity of international service trade continues to increase. As a new one belt,one road of service trade is new mode and format. Cruise tourism has become a new choice to meet the needs of people’s life. Cruise consumption has become a new highlight of economic growth. The cruise market has become the frontier of Shanghai’s opening up and deepening international cooperation. Cruise operation has become an important link in the Yangtze River Delta,the “one belt and one road” and the Yangtze River economic belt. The cruise industry has become an important embodiment of Shanghai as a leader in national reform and opening up and a pioneer in innovation and development. With the rapid development of cruise economy,Shanghai continues to promote cooperation with port cities with relatively developed cruise service trade,constantly expand the development space of cruise service trade,deepen the innovative development of service trade,promote the development of new business forms and models of cruise tourism service trade,and gradually build the international cruise tourism service trade into a new growth point of Shanghai’s international service trade. As China’s residents’ consumption upgrading has entered a new stage and the macro economy continues to maintain a good growth trend,the residents’ tourism consumption ability has been significantly improved,their expectations for social and economic development have been continuously improved,their confidence in economic development has been continuously strengthened,and cruise tourism.

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    作者简介
    孙瑞红:孙瑞红,博士,上海工程技术大学副教授,研究方向:邮轮经济。
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