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    2020~2021年中国邮轮产业发展十大热点

    摘要

    2020~2021年中国邮轮产业热点涉及“十四五”时期国家及地方规划邮轮产业部分、国际邮轮公司中国布局、我国首艘国产大型邮轮制造、本土邮轮供应链建设、本土邮轮船队发展、邮轮船队自主运营能力提升、无目的地海上游航线试点、邮轮港建设、邮轮产业政策等,具体包括“十四五”规划明确邮轮产业发展方向,引领中国邮轮经济高质量发展;国际邮轮公司加强中国市场布局,提振中国邮轮市场发展信心;国产大型邮轮建造稳健推进,加速推动中国邮轮产业链延伸;本土邮轮供应链体系加速组建,为国产邮轮建造提供有力支撑;中国迎来首艘五星红旗邮轮,填补我国高端邮轮运营的空白;中国本土邮轮船队规模显著提升,增强中国邮轮市场全球影响力;中国加速组建邮轮自主运营团队,有力提升本土邮轮运营能力;海南出台无目的地海上游航线管理办法,海上游航线正式实质性启动;我国邮轮港口建设持续推进,有力提升邮轮港接待能力;邮轮产业扶持政策力度持续加大,为邮轮产业发展提供有力支撑。

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    Abstract

    from 2020 to 2021,the hot spots of China’s cruise industry involve the national and local planned cruise industry during the 14th Five Year Plan period,the layout of international cruise companies in China,the manufacturing of China’s first domestic large cruise ship,the construction of local cruise supply chain,the development of local Cruise fleet,the improvement of independent operation capacity of cruise fleet,the pilot of non destination marine cruise route,the construction of cruise port Cruise industry policies,including the 14th five year plan,clarifying the development direction of cruise industry and leading the high-quality development of China’s cruise economy;International cruise lines have increased the layout of the Chinese market and boosted the confidence in the development of the Chinese cruise market;Steady progress has been made in the construction of domestic large cruise ships,accelerating the extension of China’s cruise industry chain;Accelerate the establishment of local cruise supply chain system to provide strong support for the construction of domestic cruise ships;China ushered in the first five-star red flag cruise,filling the gap in China’s high-end cruise operation;The scale of China’s local cruise fleet has increased significantly,enhancing the global influence of China’s cruise market;China has accelerated the establishment of independent cruise operation team to effectively improve the operation capacity of local cruise ships;Hainan has issued Measures for the management of non destination sea travel routes,and the sea travel routes have been officially and substantially launched;The construction of cruise ports in China has been continuously promoted to effectively improve the reception capacity of cruise ports;The cruise industry support policies continue to increase,providing strong support for the development of the cruise industry.

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    作者简介
    叶欣梁:叶欣梁,博士,上海工程技术大学管理学院副院长,教授,研究方向:邮轮经济。
    邱羚:邱羚,博士,上海工程技术大学管理学院教授,上海国际邮轮经济研究中心理事长,研究方向:邮轮经济。
    孙晓东:孙晓东,博士,华东师范大学工商管理学院副教授,研究方向:邮轮经济。
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