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谢伏瞻
    中国社会科学院学部委员,学部主席团主席,研究员,博士生导师。历任中国社会科学院院长、党组书记,国务院发展中心副主... 详情>>
蔡 昉
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李培林
    男,汉族,出生于1955年5月,山东济南人,博士,研究员,全国人民代表大会社会建设委员会副主任委员,中国社会科学... 详情>>

    打造高品质文创,激发经济新活力——以英国Watershed公司为例

    摘要

    根据联合国教科文组织统计的数据,世界文化创意产业每年为世界创造2。25万亿美元收入。随着文化逐渐成为城市的最大不动产,文化创意产业越来越为各国所重视,增长速度远高于整体国民经济增速,已成为世界经济增长的新动力,引领全球未来经济的发展。本报告以英国Watershed——一家致力于文创产业的公司为例,通过详细介绍这家公司的发展历程、主营业务等,多角度思考我国企业在文创方面的发展路径,从打造文旅交流平台、加强人才培养和联动各类资源三个方面入手,为我国企业提出相关发展建议,为文创产业的更快更好发展提出思路。

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    Abstract

    According to the statistics of UNESCO,the output value of the world’s cultural and creative industries is 2.25 trillion US dollars. As culture has gradually become the largest immovable property in cities,cultural and creative industries have attracted more and more attention from all countries. The growth rate of cultural and creative industries is much higher than that of the overall national economy. It has become a new driving force for the growth of the world economy and leads the future development of the global economy. This report takes Watershed,a company committed to cultural and creative industry in the UK,as an example. By introducing the company’s development history and main business in detail,this report reflects on the development path of Chinese enterprises in cultural and creative industry from multiple perspectives,starting from building a cultural and tourism exchange platform,improving the construction of cultural and travel-related talents,and integrating various resources. From the three aspects of building cultural and tourism exchange platform,improving the construction of cultural and travel-related talents and integrating all kinds of resources,this report puts forward relevant development suggestions for Chinese enterprises and provides ideas for better and faster development of cultural and creative industry.

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    作者简介
    李乐:李乐,上海社会科学院创意产业研究中心研究助理,研究方向为产业结构与产业发展。
    曹祎遐:曹祎遐,博士,上海社会科学院应用经济研究所副研究员、文化创意产业研究室副主任,上海社会科学院创新工程(第二轮)新文创理论与应用创新团队首席专家,研究方向为文化创意产业、创业与创新管理。
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