上海的文化创意产业呈梯度状发展,各区域在要素集聚、资源禀赋、要素融合等方面区别明显。因此,本报告将上海的行政区划分为三个在文化创意产业特征上大体相同的大区域:主城区域(市中心区、宝山区、闵行区)、新城区域(浦东区、松江区、青浦区、奉贤区、嘉定区)和新市镇区域(崇明区、金山区)。本报告首先阐述各区发展现状,分别从要素聚集、政府扶持政策、创新进展和相关产业配套四个方面分类叙述各区域的发展概况。本报告引进了文化创意指数作为评价体系,该指数分别从知识环境、融合环境以及经济环境3个环境分类引入了6个二级指标和17个三级指标。本报告计算了各区的文化创意指数并进行排序。最后,基于现状和文化创意指数,本报告为不同区域有针对性地提出发展方向。主城区域应向高端化、市场化、国际化纵深发展;新城区域应进一步发挥要素集聚和要素辐射作用,打牢发展基础;新市镇区域则应立足地域特点打造特色文化招牌。
<<Shanghai’s cultural and creative industrial gradient transfer is taking place,and there are obvious differences in factor agglomeration,resource endowment,and factor integration among different regions. Therefore,this report divides Shanghai’s administrative regions into three large areas with roughly the same characteristics of cultural and creative industries:the main city area(Central area,Baoshan,Minhang),the new city area(Pudong,Songjiang,Qingpu,Fengxian,Jiading)and new town area(Chongming,Jinshan). This report first describes the development status of each district,classifies and narrates the development situation of each region from four aspects:factor aggregation,government policies,innovation progress,and related industry configuration. This report introduces the cultural creativity index as an evaluation system. The index introduces 6 secondary indicators and 17 tertiary indicators from the three environmental classifications of knowledge environment,integration environment and economic environment. This report calculated and ranked the cultural creativity index of each district. Finally,based on the current situation and cultural creativity index,this report proposes specific development directions for different regions. The main city area should work toward in-depth,market-oriented,and internationalized development. The new city area should deepen the concentration and radiation of the elements and lay a solid foundation for further development. The new town area should build distinctive cultural signs based on regional characteristics.
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