Since the British government puts forward the “creative industries” in 1998，the global cultural and creative industries（CCI）have been galloping for more than 20 years. CCI have become a core dimension of the competitiveness of countries and cities. This report reviews and summarizes the global CCI since 2013，and conducts benchmarking studies on international cultural metropolises. On this basis，it analyzes Shanghai’s advantages and challenges during the 14th Five-Year Plan period，and puts forward the strategy of clustering to build highly identifiable CCI pole of growth，strategy of synergy to coordinate CCI industrial chain，and strategy of ecology to plant creative capital of Shanghai.