本报告从多源大数据角度呈现了我国旅游产业发展的总体情况以及地区差异。旅游产业发展综合指数涵盖4项二级指标、10项三级指标和48项四级指标。北京市和上海市的旅游产业发展综合水平全国领先。从分指标来看,城市旅游形象指数权重为0。4585,城市旅游产业发展指数权重为0。2157,旅游资源环境指数权重为0。2148,旅游发展潜力指数权重为0。1110。可见,各地区旅游形象差异较大,其次是旅游产业发展、旅游资源环境,旅游发展潜力差异最小。从地区差异来看,旅游产业发展综合水平东部地区最高,中部和西部地区相近,东北部地区发展水平较低,仍需提升旅游产业发展质量。
<<This report presents the overall situation and regional differences of China’s tourism industry development from the perspective of multi-source big data. The comprehensive index of tourism industry covers 4 secondary indicators,10 tertiary indicators and 48 tertiary indicators. The comprehensive development level of tourism industry in Beijing and Shanghai leads the whole country. From the sub-indicators,the weight of urban tourism image index is 0.4585,the weight of urban tourism industry development index is 0.2157,the weight of tourism resources and environment index is 0.2148,and the weight of tourism development potential index is 0.1110. It can be seen that the tourism image of different regions is quite different,followed by the development of tourism industry,tourism resources and environment,with the smallest difference in tourism development potential. From the perspective of regional differences,the comprehensive development level of tourism industry is the strongest in the eastern region,similar in the central and western regions,and weak in the northeast region,so it is still necessary to improve the development quality of tourism industry.
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