2020年以来,网络文艺在不断提升质量、扩大国内影响的同时,其“出海”与海外传播也稳步推进。其中,网络文学、网络动漫、网络游戏、网络剧、网络综艺、网络纪录片、文艺性短视频等形态均有突出的、良好的表现。在持续向好的发展进程中,网络文艺“出海”活动呈现传播主体日趋多元、传播范围日益扩大、传播内容和形式日渐丰富、传播效果日益增强等显著特点。在新的历史条件下,网络文艺“出海”与海外传播将进一步立足中国文化,优化国际表达;着力提升艺术质量,增强自主创新能力;加大合作探索力度,提升实际落地传播效果,生动展现真实、立体、全面的中国形象。
<<Since 2020,network arts have steadily advanced in terms of overseas dissemination while continuously improving their quality and expanding their domestic influence. Among them,network literature,network animation & comic,online games,network drama,network variety show,network documentaries,artistic short videos and other forms all have outstanding and good performance. In the development process of continuing improvement,network arts overseas dissemination activities have shown the significant features such as increasingly diversified dissemination subjects,expanding dissemination scope,increasingly ample dissemination content and forms,and enhancing dissemination effects. Under the new historical situation,network arts overseas dissemination will further base on Chinese culture,optimize international expression;make efforts to improve artistic quality and enhance independent innovation;Strengthen cooperation and promote practical effects of overseas dissemination,vividly present a true,multilevel and comprehensive image of China.
<<Keywords: | International ExpressionNetwork ArtsOverseas DisseminationLiterature and Arts Exchanges and Mutual Learning |