您好,欢迎来到皮书数据库!
热点推荐: 双循环
更多>> 课题组动态
更多>> 皮书作者
谢伏瞻
    中国社会科学院学部委员,学部主席团主席,研究员,博士生导师。历任中国社会科学院院长、党组书记,国务院发展中心副主... 详情>>
蔡 昉
    中国社会科学院国家高端智库首席专家,学部委员,学部主席团秘书长,研究员,博士生导师。先后毕业于中国人民大学、中国... 详情>>
李培林
    男,汉族,出生于1955年5月,山东济南人,博士,研究员,全国人民代表大会社会建设委员会副主任委员,中国社会科学... 详情>>

    2012~2020年我国网络纪录片发展状况

    摘要

    2020年以来,网络纪录片突飞猛进式发展,数量激增、质量稳步提高。总体上看,以写真、写实为主要特征的网络纪录片展现了蓬勃的生机、活力和良好的发展前景。在创作方面,网络纪录片题材、类型丰富多样,一大批优秀作品以多样的表现手法、生动的视听语言反映生活、记录时代;在艺术传播上,独立化、主流化态势明显,观众趣味与主流引导齐头并进,大批作品进入国际主流媒体视野;在产业发展上,大型视频网站成为网络纪录片制作、传播的主要平台,创作生产的合作方式多样。在技术、媒介、艺术、政策、市场、用户等多种因素的综合作用下,网络纪录片创作生产呈现新的发展趋向:一是作品生产以高质量发展为主题;二是审美以年轻化引领风格、价值趋向;三是品牌提升促进平台价值实现,推动产业发展。

    <<
    >>

    Abstract

    Since 2020,network documentaries have developed by leaps and bounds,with a surge in quantity and steady improvement in quality. In general,network documentaries with realism as their main features have shown vigorous vitality and good development prospects. In terms of creation,network documentaries are abundant and diverse in themes and genres,and a large number of excellent works reflect life and record the times with diverse expressions and vivid audio-visual language;in terms of artistic dissemination,the trend of independence and mainstreaming is obvious,and audience interest and mainstream guidance develop side by side,and a great number of works have entered into the vision of international mainstream media. In terms of industry development,big video websites have become the main platform for the production and dissemination of network documentaries,and there are various ways of cooperation in the creation and production. Under the comprehensive effect of technology,media,arts,policy,market,users and other factors,the creation and production of network documentaries have shown new development trends:first of all,the production of works with high-quality development as the theme. Moreover,the aesthetic with youthfulness to guide the style and value trend. Last but not least,brand promotion to accelerate the realization of the value of the platform and promote industrial development.

    <<
    >>
    作者简介
    张明超:张明超,山西师范大学传媒学院讲师,中国传媒大学博士研究生,主要研究领域为纪录片、文化研究、传媒艺术等。
    <<
    >>
    相关报告