基于对2019~2020年中国文化生产状况的分析,本报告认为这两年我国文化生产领域改革继续深化,总体状况持续向好,保持了较为稳定的增长。我国文化生产取得的主要成绩有:文化体制改革初见成效,文化产业发展态势良好;文化及相关产业占GDP比重持续增加,文化产品的进出口逐年向好;新兴的数字文化产业在文化及相关产业中凸显出来,成为文化生产领域又一新生增长点等。不过我国文化及相关产业在“十三五”期间发展良好的同时也存在一些问题:文化制造业发展颓势进一步加大,文化批发和零售业也出现一定程度的下滑;在线教育行业经过迅猛发展之后出现跌落,其行业发展需要进一步规范化;等等。因此,在持续关注文化制造业发展的同时,对文化批发和零售业的发展也要保持警惕,对数字文化产业及相关行业的发展要更加重视,要进一步加强对优秀传统文化的继承发展,尤其是对非物质文化遗产的保护和传承。
<<Based on the analysis of China’s cultural production from 2019 to 2020,this report shows that China’s cultural production has continued to deepen its reform in the past two years,and the overall situation has continued to improve,maintaining a relatively stable growth. The main achievements of China’s cultural production include:first,initial positive results of the reform of the cultural system have been witnessed and the cultural industry maintained a steady improvement;second,China shows a continued growth in contribution of culture and related industries in GDP,as well as improvement of the import and export of cultural products;third,the emerging digital cultural industry become a potential growth point in the field of cultural production. Generally speaking,China’s cultural and related industries have developed well during the “13th Five-Year Plan” period,but there are also some problems:the cultural manufacturing industry has continued to show a tendency of decline;cultural wholesale and retail industries have also demonstrated a certain degree of lagging;though the online education industry has seen rapid expansion,its development in the 4th quarter of 2020 shows some potential difficulties;the inheritance and development of excellent traditional culture also needs to be given more attention. Therefore,this report proposes that while continuing to pay attention to the development of cultural manufacturing,we must also remain vigilant about the development of cultural wholesale and retail. We need to attach more significance of regulating the digital cultural industry and related industries,and further strengthen the inheritance of excellent traditional culture,especially the protection and preservation of intangible cultural heritage.
<<Keywords: | Intangible Cultural HeritageCultural ProductionCultural Manufacturing IndustryInternet Cultural Industry |