In recent years，with the iterative development of Internet technology，the country’s strengthening of network copyright construction，and the gradual emphasis on the training of broadcasters on various platforms，the audio book market has become more regular and professional. The loyalty of audio book users continues to increase，the listening scenes are gradually diversified，and the duration of the listening is elongated. People are willing to spend more fragmented time listening to audio books. In terms of content，users have a wide range of preferences，and their willingness to pay for high-quality resources has increased. Audio books are gradually becoming an important role in people’s reading behavior. On the basis of gathering a large number of high-quality user traffic，each platform continues to strengthen the accumulation of high-quality resources. With the continuous entry of new platforms，the future audio book market competition will become more intense，and the user’s listening experience and satisfaction will be further improved.