现阶段淮北市文旅融合发展呈现出:文化遗产保护规范有序、文旅园区建设亮点频现、宣导营销成效明显、精品线路提档升级、新业态蓬勃发展等特点。为进一步提升淮北市文旅融合发展水平,针对现阶段发展中的不足,本文提出科学规划、引导文旅融合发展,因地制宜、彰显文旅融合特色,注重宣导、强化城市品牌形象,整合资源、争取政策扶持发展的提升策略。
<<At the present stage,the culture and tourism integration development of Huaibei City presents a good situation:the cultural heritage protection is standardized and orderly,the culture and tourism park construction highlights are frequent,the publicity and marketing effect is obvious,the quality lines are upgraded,and the new business forms are booming. To further improve the development level of cultural tourism integration in Huaibei City,this paper puts forward the promotion strategies of scientific planning,guiding the development of cultural tourism integration,adjusting measures to local conditions,highlighting the characteristics of cultural tourism integration,paying attention to propaganda,strengthening the city’s brand image,integrating resources and striving for policy support.
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