乡村振兴的一个重要内容是乡村文化振兴,京郊民宿的发展是文化振兴的一个较好抓手,是乡村文化“走出去”的使者。经过多年的发展,乡村旅游逐渐升级,民宿经营逐渐吸引多方资本投入、高新技术投入以及文化创意人才的投入。随着北京乡村旅游不断发展,京郊民宿创新发展存在着较大的空间,目前京郊民宿体现的文化主题包括自然景观文化、人文建筑文化、特色餐饮文化、田园采摘文化、文化创意产品等类型。要想运用好京郊民宿这个平台来彰显京味文化与乡味文化的魅力,还需要抓住发展机遇,结合本地乡情、市情和国情,以乡村旅游资源为条件,以乡村特色文化为核心,创造性地开发旅游产品,传承好乡村传统文化。
<<Rural culture rejuvenation is an important part of rural revitalization. Rural retreat hotels in Beijing suburbs are very good impetus for local cultural development and can help rural culture to “go out”. After years of development,rural tourism has gradually upgraded,and the operation of rural retreat hotels has gradually attracted capital investment,high-tech investment and cultural and creative talents. As rural tourism in Beijing evolves,there is even greater potential for the innovation and development of rural retreat hotels in the suburbs of Beijing. At present,the cultural themes of Beijing suburban hotels include natural landscape,historical architecture and local customs,special cuisine,pick-your-own farms and creative arts and culture,etc. In order to make the best of Beijing suburban rural retreat hotels to display the charm of Beijing culture and rural culture,we need to seize opportunities for development,understand local,urban and national conditions,make full leverage of rural tourism resources and the specialties of rural culture and tap on the rich traditions of the countryside,so as to develop more new and attractive rural tourism products.
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