This report analyzes the current situation of Beijing’s cultural communication in 2020，and believes that cultural policies can follow up and guide practice in a timely manner，cultural activities are rich and colorful，means and methods are innovative and effective，cultural imports continue to grow，and online communication has become a highlight. However，there are still some problems，such as the lack of implementation effect of the policy，the failure of communication to form a joint force，and the need for overseas market segmentation. The study suggests that in the future，it is necessary to strengthen the audience’s participatory communication to achieve the accuracy and effectiveness of the policy；use the common emotional “interface” to actively integrate into the international cultural pattern；build communication space through cultural products to enhance the communication and radiation power of culture.