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    2020年中国突发事件应对中的舆论引导——以新冠肺炎疫情为例

    摘要

    新冠肺炎疫情舆论引导是中国疫情防控工作的重要组成部分。无论是传播理念价值支撑、新闻应急指挥体系运行,还是信息发布统筹、策略方式运用,都呈现出前所未有的系统性、协同性、一体性,在总体上发挥了强信心、暖人心、聚民心的作用。同时,回顾这场惊心动魄的抗疫大战和艰苦卓绝的历史大考,舆论引导工作并非一帆风顺,其中也经历了突发的舆情风暴、陡增的舆论势能,以及各种诉求和声音复杂交织的舆论漩涡。深入分析其中的痛点,提出相应的工作建议,对于从整体上把握舆论引导的规律具有重要价值。

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    Abstract

    Information release is an important part of China’s Fight against the COVID-19. A strict system of information release has been established. Strict regulations are in place to see there is no withholding of information,underreporting,or delay in reporting cases of infection. Meanwhile,a tiered news release mechanism has been formed. At both national and local levels,a tiered information release mechanism has been formed to circulate authoritative information through various channels and platforms,both onsite and online,in order to address domestic and international concerns on virus control,medical treatment,and scientific research. The media has expanded public outreach and sent a positive message in combating the virus,and public opinion has played its role of oversight to help solve problems affecting virus control. Of course,looking back on this battle to prevent and control COVID-19 pandemic,we find that the public opinion environment is extremely complex. Therefore,it is of very important values to analyze these problems and put forward proposals.

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    作者简介
    王华:王华,博士,中共中央党校(国家行政学院)应急管理培训中心(中欧应急管理学院)副教授,研究方向为危机传播与意识形态安全。
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