The COVID-19 epidemic has had a huge impact on the sports industry in Shanghai，mainly for the following aspects. First，the competition and performance industry has been impacted，and a large number of events originally scheduled to be held in Shanghai are facing cancellation，postponement or other places. Second，the business model of the fitness industry is challenged，the epidemic situation magnifies the drawbacks of the business model of the fitness industry，and the capital chain is facing the risk of fracture. Third，the development of other subdivided formats has been greatly affected，and the market players of sports intermediary，sports training，stadium services and other industries are facing greater operating pressure. After the outbreak of COVID-19，various measures are taken to respond to the epidemic. Based on this，the research puts forward countermeasures and suggestions to accelerate the recovery and development of Shanghai sports industry from four aspects：building a more perfect sports event system，improving the ability of global sports resource allocation，promoting the innovation and upgrading of sports consumption，and strengthening the long-term follow-up research of Shanghai sports industry.