In current situation，the process of urban development and governance in China has entered a critical period. On one hand，there are concrete achievements that can be quantified，and on the other hand，there are cultural defects that cannot be quantified. Under the background of the new era，how to avoid the common problems in the process of urban development and governance，how to maintain its own unique personality in the steady development of the city，cultural planning is particularly important，indispensable and imminent.