长江经济带高品质文旅资源富集,旅游市场增长迅速,是我国旅游业综合实力最强、战略支撑作用最大的区域之一,长江经济带区域发展战略实施以来,共建“长江国际黄金旅游带”成为推进长江经济带重大战略的突破口和重要抓手。长江经济带11省市旅游业在文旅融合、乡村旅游、生态优化等领域取得了显著的成就,但全流域在资源分布、经营业绩和发展环境等方面仍存在差异。本报告结合长江旅游带重大发展机遇,就进一步完善体制机制、深化区域合作、更新业态产品和共推保障举措等提出了相应的建议。
<<Yangtze River Economic Zone has rich and high-quality cultural tourism resources and booming market,which building a good basis for division of labor and coordinated development of regional cultural tourism industry. The Yangtze River Economic Zone is one of the regions with the strongest comprehensive strength and the greatest strategic support in China’s tourism industry. Promoting the integration of the tourism industry in the Yangtze River Economic Zone and building the Yangtze River International Gold Tourism Belt are the breakthrough points and important factors. So far,tourism industry of the 11 provinces and cities in the Yangtze River economic zone has made remarkable achievements in the fields of integration of Culture and Tourism,promoting rural tourism as well as optimizing the ecological environment. At the same time,there are still differences in the development environment,distribution of resources and operating performance among the provinces or cities of the middle and lower reaches of the Yangtze River. Finally,this article puts forward the corresponding suggestions on further improving the institutional mechanism,deepening the regional cooperation,updating the products and pushing the safeguard measures in combination with the important development opportunities of the Yangtze River tourism belt.
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