影视基地旅游是影视基地创造发挥其旅游职能,使影视产业链和旅游产业范围互相衍生与拓展,其产生的互利效应为“双基因”产业的发展增加了核心竞争力和产业附加值。一方面,当地依托影视资源的影响,合理植入旅游推广;另一方面,影视基地实现园区附加值增长,继续影视作品的衍生效益,是一种双赢互利且可以附着持久的连锁发展机制。本报告将从发展概况、发展特点、问题及趋势三个方面梳理分析2019年我国影视基地旅游的相关情况。
<<The Filming Base Tourism means the filming base created its tourism function,which expands the chain development of the film and television industries and the tourism industry. It shows a win-win effect for both industries. Also,the attempting would be expected to provide the adding value and core competencies to the “dual genetic” Filming Base Tourism. This report will analyse the development of Filming Base Tourism from three aspects,including,the development overview,development characteristics,and the existing issues and future trends.
<<Keywords: | Tourism PromotionFilming BaseFilm and TV Induced TourismDerivative Benefits of Film and Television Works |