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双循环
2019年我国网络剧行业稳步发展。国家广播电视总局出台多项举措，培育扶植网络视听行业重点项目，以促进网络剧的提质升级。网络剧数量稳中有降，播放热度持续上升。网络剧的边界向电视剧和短视频扩张。网络剧的产业运作方面，小说改编成为主流，工业化的生产模式、短剧化的播映趋势已经形成。网络剧的内容方面，古装剧阵容强大，悬疑片和青春片占主导优势，男频IP剧强势崛起。观众对于网络剧的热情不减，评分互动持续增加，粉丝经济方兴未艾，但也形成了充满区隔和壁垒的圈层文化。网络剧需要坚持精品化的发展道路，增强国际传播力，提高文化软实力。
<<Abstract：China’s online drama industry has been developing steadily in 2019.
National Radio and Television Administration introduced some policies to cultivate and support key projects in the online audiovisual industry，which promoted the upgrading of online dramas. The number of online dramas declines，and the popularity of broadcasts rises. The boundary of online drama extends to TV series and short videos. In terms of the operation of online drama industry，most online dramas are adapted from novels，the mode of production is industrialized，and the short online dramas are broadcasted in large quantites. In terms of the content of online dramas，costume dramas are very popular，suspense types and youth types become the mainstream，the male IP dramas replace female dramas. The audience’s enthusiasm for online dramas continues to increase，and the rating interaction continues to increase. The fan economy is in the ascendant，but it also forms a circle culture full of divisions and barriers. Online dramas need to improve their qualities，then spread abroad and improve their cultural soft power.
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