2018~2019年,我国体育旅游发展呈现以下特点:体育旅游发展的政策连贯性和协调性明显提升;体育旅游产业规模增长迅速;体育旅游市场供给持续多元化。2020年中国体育旅游将呈现如下发展趋势:政策设计将更为全面系统地为体育旅游发展构筑平台;体育与旅游、文化等相关产业融合将进一步升级;市场对于健康的诉求将推动健康旅游等业态的兴起;科技助力下电竞旅游等新兴业态将持续发展;冬奥会的临近将推动冰雪旅游步入快车道;体育旅游在城市品牌建设、精准扶贫、城乡一体化、国际交流等方面的作用将全面发挥。
<<There are some characteristics of the development of China’s sport tourism from 2018 to 2019:the coherence and coordination of policy had been significantly improved,and the scale of industry had grown rapidly,and the supply had been rich and diverse. In 2020,it is predicted that policy design will build a more comprehensive and systematic platform for the development of sports tourism;the integration of sports and tourism,culture and other related industries will be further upgraded;the market’s demand for health will promote health tourism and other emerging formats such as e-sports tourism will continue to develop under the help of technology;the approaching of the Winter Olympics will push snow and ice tourism into the fast lane;the role of sports tourism in urban brand building,precision poverty alleviation,urban-rural integration,and international exchanges will be fully utilized.
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