At present，integrated development of culture and tourism in ethnic areas shows a favorable trend in development，but there are still bottlenecks in the development，such as small industrial scale，few cultural and creative products，and low degree of integration. How to change these advantages into productivity and promote upgrading of cultural tourism in ethnic areas is an issue that needs to be solved urgently. This article puts forward some countermeasures for attracting top-quality products，talents，support，marketing propaganda，and coordination to provide new ideas for the cultural tourism industry in ethnic regions.