融合发展已成为文化旅游产业高质量发展的重要途径。推动文旅产业融合发展,是河南培育经济新增长点的现实需要,彰显文化软实力的有力抓手,助力乡村振兴的有效途径。通过对河南文旅产业发展现状进行分析,研究发现,受理念、规划、平台、人才等因素制约,河南文旅产业面临着文旅资源整合开发不够、产业链条延伸拓展不足、龙头企业引领带动不强等突出问题,在此基础上,从融合理念、顶层设计、创新引领、资源整合、平台建设等角度,提出了推动河南文旅产业高质量发展的对策建议。
<<Integration development has become an important way to develop high-quality culture and tourism industry. Promoting the integrated development of cultural and tourism industry is the practical need for Henan to cultivate a new economic growth point,highlight the important link of cultural soft power,and it is an effective way to help rural revitalization. Through the analysis of the current situation of the development of Henan culture and tourism industry,the research finds that:restricted by the concept,planning,platform,talents and other factors,Henan’s cultural and tourism industry is faced with some prominent problems,such as insufficient integration and development of cultural and tourism resources,insufficient extension and expansion of industrial chain,and a lack of leading key enterprises and other outstanding problems. On this basis,from the integration of ideas,top-level design,innovation leadership,resource integration,platform construction and other aspects,this report puts forward a proposal to advance the high-quality development of Henan’s cultural travel industry.
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