本文从产业地位比较、餐饮市场块状描述、餐饮企业生态分析、餐饮产品市场谱系、市场空间五个方面系统剖析,得出陕西餐饮市场基本特征。通过对陕西餐饮发展状况的回顾,预测了陕西餐饮产业的发展趋势:头部企业依旧表现出较弱的市场突破力,数字化餐饮形态仍被传统餐饮形态压制,陕西餐饮空间布局分布与区域经济格局演变呈现一致性,小吃快餐门店数量优势仍无可撼动,等等。
<<In this paper,the basic characteristics of Shaanxi catering market are concluded through systematic analysis in five aspects,namely,industry status comparison,block description of the catering market,ecological analysis of catering enterprises,catering product market pedigree and market space. Based on the review of the development status of Shaanxi catering industry,the development trend of Shaanxi catering industry is predicted:The top enterprises still show relatively weak market breakthrough power,the digital catering form is still suppressed by the traditional catering form,the spatial distribution of Shaanxi catering is consistent with the evolution of regional economic pattern,and the advantage brought by the number of snack and fast food stores is still unshakable,and so on.
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