2019年,广东餐饮产业总收入首次突破4000亿元大关,全年营收总额达4307。23亿元,占全国市场的份额回升到9。2%;广东餐饮产业营收增速重振雄风,再次回归到10%以上,实现11%的高速增长,高于全国餐饮产业平均增速1。6个百分点,领先广东社会消费品零售总额增速3个百分点,领跑广东GDP增速近5个百分点,再次显现出带动广东社会经济发展的引擎作用。通过对广东21个地市餐饮发展、企业年度注册、个体工商户占比等维度的数据对比分析,找出各地餐饮产业发展的潜在问题与机遇。政府、行业协会积极整合社会资源,激发餐饮市场活力,组织开展广州亚洲美食节、食在广东美食节、商业模式论坛等一系列活动;联动各方大数据资源,发布广东餐饮百强报告、粤港澳大湾区餐饮发展报告与广州餐饮大数据报告等研究成果。广大餐饮人也凭借敏锐的市场洞察力和高标准的品控管理,创新管理模式,回归餐饮本质,共同推动广东餐饮行业和谐、持续、健康发展。
<<In 2019,the total revenue of Guangdong catering industry exceeded RMB 40 Billion for the first time,and the total annual revenue reached RMB 430.723 Billion,accounting for 9.2% of the national market share;The revenue growth of Guangdong’s catering industry revived its momentum and returned to more than 10% again,achieving a high-speed growth of 11%,which was 1.6% higher than the average growth of the national catering industry,3% higher than the total consumption of Guangdong’s retail products,and nearly 5% higher than Guangdong’s GDP,showing the leading role of driving the social and economic development of Guangdong. Through the contrastive analysis of the data of catering development,annual registration of enterprises and the proportion of individual industrial and commercial households in 21 prefectures and cities of Guangdong Province,the potential problems and opportunities of industrial development in various regions were found out. The government and industry associations actively integrated social resources,stimulated the vitality of the catering market,organized the implementation of a series of activities,such as Guangzhou Asian Food Festival,Guangdong Food Festival,business model forum,etc.;In collaboration with big data resources of all parties,the research results including the report of top 100 catering enterprises in Guangdong,the development report of Guangdong-Hong Kong-Macao Greater Bay Area,the big data report of Guangzhou catering were released. With keen market insight and high-standard quality management,the majority of personnel engaged in catering have innovated the management mode,returned to the essence of catering,and jointly promoted the harmonious,sustainable and healthy development of the catering industry in Guangdong.
<<Keywords: | GuangdongCatering IndustryCatering Industry in Guangdong-Hong Kong-Macao Greater Bay AreaAsian Food Festival |