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谢伏瞻
    中国社会科学院学部委员,学部主席团主席,研究员,博士生导师。历任中国社会科学院院长、党组书记,国务院发展中心副主... 详情>>
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李培林
    男,汉族,出生于1955年5月,山东济南人,博士,研究员,全国人民代表大会社会建设委员会副主任委员,中国社会科学... 详情>>

    2019年中国日化行业产业互联网商业模式的创新与实践

    摘要

    根据国家统计局发布的《2019年统计年鉴》,截至2018年末,规模以上日化企业不足1万家,这意味着大部分日化企业是中小型企业。中小型日化企业往往缺乏资金、人才、技术,使我国日化行业长期处于较低的运作效率之中。如何跨越业务转而从生态出发、如何打破信息孤岛与行业各相关方形成互联、如何汇聚资源并有效利用形成合力,成为日化行业动能转换、优化提升的关键。在日化行业,奇化创新产业互联网商业模式,以平台赋能,首次创造性地实现日化行业消费互联网和产业互联网的贯通,覆盖原料端到产品端所有的触点。通过产业链全景数据分析,奇化以B2P模式整合资源,借助多元科技应用场景开发与应用,打造九大产品矩阵,形成全平台资源协同赋能的共赢生态。奇化在日化行业实践产业互联网,能够为行业带来产业链深度资源整合,并通过人工智能、大数据等实现技术化驱动,从而提升行业整体信息化水平,降低产业成本、驱动行业发展。

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    Abstract

    According to the Statistical Yearbook of 2019 released by the National Bureau of Statistics,by the end of 2018,in daily chemical industry,there were less than 10,000 enterprises above designated size,which means that more enterprises in this industry belong to small and medium-sized enterprises. Small and medium-sized daily chemical enterprises are often short of capital,talents and technology,which makes the daily chemical industry in a low operational efficiency for a long time. In daily chemical industry,how to break the island of information and gather resources,become the key to kinetic energy conversion,optimization and improvement. Keywa innovates the industrial internet business model,connecting the consumer internet and industrial internet of the daily chemical industry,and covering all the contacts from the raw material end to the product end. Through the analysis of industrial chain data,Keywa integrates resources,develops applications,and then creates 9 products to form a win-win platform ecology. By innovating industrial internet business model in daily chemical industry,Keywa enables the industry chain to be deeply integrated,and by using artificial intelligence,big data and other technologies,so as to improve information level of the industry,reduce industrial cost and drive development of the industry.

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    作者简介
    蒋剑豪:蒋剑豪,广东奇化化工交易中心股份有限公司CEO,广东省电子商务协会副会长,广州市电子商务协会执行会长。
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