2019年,德国传统纸媒发展持续走低,数字化转型成为趋势,广播电视的使用率、电影上映规模较为稳定。该年度互联网普及率继续保持在90%以上,原本长期独占市场鳌头的Facebook让位于WhatsApp。数字化和人工智能成为本年度德国媒体的热门话题。
<<In 2019,the development of traditional paper media in Germany continued to decline. The usage rate of radio and television,and the scale of movie release were relatively stable. For traditional media,digital transformation has become a trend. This year’s Internet penetration rate remained above 90%,and Facebook,which had long dominated the market,gave way toWhatsapp. Digitalization and artificial intelligence were highly concerned topics in German media industry this year.
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