In 2019，the online drama and online movie industries have focused on high-quality content production，and at the same time have some innovations in content and business models. Many works have successfully been broadcasted abroad. In terms of marketing，the marketing models of online dramas and online movies are innovative and have reached the target user group precisely. Under the guidance and standardization of policies，China’s online dramas and movies have ushered in healthy development. This report provides a comprehensive overview of the development status of the online drama and online movie markets in 2019 from the dimensions of production and broadcasting，audience preference，overseas communication，and policy management.