智媒体时代的到来给传统媒体带来了诸多的挑战,“锐意变革”成为传统媒体求生存、求发展的关键词。众多传统媒体的持续创新进一步将媒体融合推向深处。5G的正式商用也势必为传媒市场增加新的活力。本报告对2020年的传媒市场进行了多角度的前瞻性预判,提出发展的十大趋势,以期为业界提供有益借鉴。
<<The arrival of the era of intelligent media has brought many challenges to the traditional media,and “the resolve to change” has been adopted as a will and drive by the traditional media for their efforts to survive and expand. Innovation process of traditional media by “replacing the old with the new” has been further strengthening the merge of media. The commercialization of 5G technology this year is bound to further revitalize the ever-changing media market. The findings in this research will demonstrate some forecasts from varied perspectives for the media industry in 2020,and will suggest,for media professionals’ reference,the top 10 trends in the media market development in 2020.
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