区块链技术对传统互联网进行了颠覆式革新,推进新一代民主互联网、价值互联网、秩序互联网的形塑升级。当区块链运用于新闻业,其将在新闻生产、内容审核、新闻分发、新闻营销、传播效果等价值链环节重构新闻业态。同时,在风险社会背景下,应保持技术理性,警惕区块链应用于新闻业带来的潜在风险,应通过多利益相关方模式加强区块链新闻的风险治理。
<<The blockchain technology has reformed the traditional Internet,promoted the disruptive upgrading of new generation Internet,rebuilt the Internet of democracy,the Internet of value,and the Internet of order. While blockchain applied to journalism,the below links of value chain would be reconstructed:news’production,content review,distribution,marketing and communicating effect evaluation. At the same time,we must maintain technical rationality in the context of risk society,keep vigilance in potential risks of blockchain applications in journalism,and strengthen the risk governance by using the multi-stakeholder model.
<<