VR新闻频道是伴随着VR/AR技术兴起而产生的信息传播平台,本文通过对我国VR新闻频道的整体研究与分析,发现我国VR新闻频道的发展参差不齐,总体社会责任履行状况较差,其中“信息生产”责任履行较好,“价值引导”“文化教育”责任履行欠佳,“协调沟通”责任履行较差。研究认为,VR新闻频道的可持续发展应该从四个方面重点塑造:打造信息长板,严格流程管理;引导塑造社会共识,补足社会监督空白;传承多元文化,丰富内容的科教性与娱乐性;协调多元信息,打造互动平台提升用户体验。
<<VR news channel is an information dissemination channel accompanied by the development of VR/AR technology. Through the overall research and analysis of VR news channel in China,we find that the development of VR news channel in China is uneven,and the performance of the main social responsibility is poor,among which the responsibility of “information production” and “cultural education” are in the middle. The responsibility of “value guidance” and “coordination communication” are poorly fulfilled. The research holds that the sustainable development of VR news channels should be shaped from four aspects:creating a long information board and strict process management;guiding the shaping of social consensus and make up the gap of social supervision;inheriting multi-culture and enriching the content of science,education and entertainment;coordinating diverse information and building interactive platform and user experiences.
<<Keywords: | Social ResponsibilityInformation ProductionVR NewsCulture EducationValue GuidanceCoordination Communication |