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内容产业从传统内容产业的1。0时代、数字内容产业的2。0时代发展到内容创业的3。0时代。内容变现逻辑分为一次变现和二次变现。2019年内容商业化的主要热点包括短视频主导、内容消费下沉、内容创作普及、内容电商和直播电商兴起、知识付费走向理性、内容出海显成效等。未来5G+4K+VR+IoT的应用，将激活更多内容场景和连接，形成“内容+”的产业化生态。
<<The content industry has evolved from traditional content industry，digital content industry to mobile internet content entrepreneurship. The logic of content monetization mainly includes direct methods and indirect methods. The main hot topics of content monetization in 2019 include：short videos dominanting，consumer market sinking，content creation popularization，content e-commerce and live e-commerce，the payment of knowledge，and going to sea. With the application of 5G，4K，VR and IoT，more content scenarios and connectivity will be activated to form an industrialized ecosystem of “content+”.
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