在文化创意产业与旅游业互相融合的今天,文化创意设计作为丰富旅游产品和提升旅游产品档次的主要途径,在旅游业中扮演着越来越重要的角色,两者之间的融合与互动形成了产业发展的新模式。苗王城在其发展过程中结合发展实际与自身丰富的历史文化资源,进行文化创意设计,以文化创意元素的植入来提升景区文化内涵,推动文化旅游的发展。本报告主要从基础设施与软件设施两个方面来分析苗王城的文化创意,并对苗王城在文化创意应用方面的特点进行了分析、梳理与总结,提出苗王城未来在文化创意应用方面的建议。
<<Nowadays,cultural creative industries and tourism are integrated with each other. As a major way to enrich tourism products and upgrade tourism products,cultural creative design plays an increasingly important role in tourism. Interaction between cultural creative industries and tourism has formed a new model in industrial development. Miao Wang City has made great progress on the development of cultural tourism through cultural creative design. This paper mainly analyzes the cultural creativity of Miao Wang City in terms of infrastructure and the software facilities,and put forward suggestions about the application of cultural creativity for Miao Wang City.
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