政务微博凭借政务信息沟通和传播过程中的实时性、便捷性和汇聚性等诸多优势迅速发展。笔者在分析河北政务机构微博发展概况的基础上,揭示了粉丝量TOP100河北省政务微博的区域分布、行政级别及职能部门分布状况,提出了河北省政务微博进一步发展的展望。在河北省政务微博运营发展中,应聚焦网民的网络问政需求,优化政务机构微博的内容质量,创新互动模式以提升政务机构微博的互动效果;在政务微博的管理方面:进一步完善体制机制保障,建设专业的运营团队,并对政务微博实施动态评估,定期发布政务微博监测报告,充分发挥政务微博的网络问政功能,有效解决实际问题。
<<Government Affairs Microblog develops rapidly with many advantages such as real-time,convenience and convergence in the process of government information communication and dissemination. Based on the analysis of the general situation of the development of Government Affairs Microblogin Hebei Province,the author reveals the regional distribution,administrative levels and functional departments of the TOP100 of Hebei Government Affairs Microblog,and puts forward prospects for the further development of Hebei Government Affairs Microblog. In the operation and development of government microblog in Hebei Province,we should focus on the internet political needs of Internet users,optimize the content quality of government affairs microblog,innovate the interactive mode to improve the interactive effect of government microblog;in the management of government affairs microblog,we should further improve the system and mechanism guarantee,build a professional operation team and carry out dynamic evaluation of government microblog,and regularly release government microblog supervision Test report,give full play to the network function of government affairs microblog,and effectively solve practical problems.
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