This section mainly analyzes the index development，brand list，supply situation and market performance of non-standard accommodation brands in the tourism and accommodation industry. On the whole，the potential and space of non-standard accommodation is still in the release period. The average value of the brand index is around 120，and the promotion speed is relatively slow. Ranking changes in brand rankings in 2019. Compared with boutique hotels，short-term rental homestay brands are less differentiated. The expansion of boutique hotel head brands accelerated，the distribution of guesthouses is more obvious. The traditional hotel industry and non-standard accommodation gradually merged，driving the hotel industry，real estate and tourism to cross-border deeply.