在全球化的推动下,中国出境游快速发展,中国游客也成为世界各旅游国家争相吸引的群体。然而,与出境游的火热程度相比,中国入境旅游发展相对缓慢,外国人入境旅游与中国大陆居民出国旅游在游客数量方面存在赤字逾4000万。根据2005~2015年的数据,我国入境游客增速低于发达经济体和新兴经济体入境游客的增速,同时低于亚太地区发展的整体水平。为缓解中国出入境旅游赤字,本文研究了外国游客占比高、国际旅游业发展良好的成都,分析了成都的入境旅游发展经验,并提出通过加强国际旅游宣传与合作、实行签证改革、培养旅游人才、完善国际旅游服务配套等方式发展中国入境旅游、缓解国际游客赤字的建议。
<<Under the impetus of globalization,China’s outbound tourism has developed rapidly,and Chinese tourists have also become the group that the world’s tourism countries are eager to attract. However,compared with the degree of enthusiasm for outbound travel,China’s inbound tourism development is relatively slow,and foreigners inbound tourism and mainland Chinese residents have a deficit of more than 40 million in terms of the number of tourists. According to the data from 2005 to 2015,the growth rate of inbound tourists in China is lower than that of inbound tourists from developed and emerging economies,and is lower than the overall level of development in the Asia-Pacific region. In order to alleviate China’s inbound and outbound tourism deficit,this paper studies Chengdu,which has a high proportion of foreign tourists and good international tourism development. This paper analyzes Chengdu’s experience in inbound tourism development and draws on its development experience to propose and strengthen international tourism promotion and cooperation. Moreover,this paper proposes to improve China’s inbound tourism and alleviate the international tourist deficit by strengthening international tourism promotion and cooperation,implementing visa reform,cultivating tourism talents,and improving international tourism services.
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