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    开封市推动文化旅游产业高质量发展调查报告

    摘要

    2019年,开封文化旅游产业在持续发展的基础上,高质量发展成效显现。从数量上看,上半年全市旅游接待3959。6万人次,同比增长18。9%;实现旅游综合收入336。5亿元,同比增长21。3%。从质量上看,文化品质提升,“融合”成效明显。要素融合、产业链融合、表现形式融合、多元化融合特征突出。进一步促进开封文旅产业高质量发展,要用系统论方法探索开封“文化+旅游”的行动路径,明确“文化+旅游”行动中政府、企业、学者、客户等方面的特点及其相互关系,构建科学的运行机制,打造以不断创新的科技和创意系统为动力,以品牌集聚的企业系统为主体、以强劲的市场消费系统为导向、以一流的政府服务系统为保障的“文化+旅游”发展大格局。

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    Abstract

    In 2019,Kaifeng city made remarkable achievement in high quality development on the basis of sustainable development. In terms of quantity,in the first half of this year,the city received 39,596,000 tourist visits,up 18.9% of year-on-year growth,with tourism revenue totaled 33.65 billion yuan,up 21.3% year-on-year growth. In terms of quality,cultural quality has been improved and “integration” has shown remarkable results. The diversified integration reflected in the factors,industrial trains and performance has become clearer. In order to further promote Kaifeng’s cultural tourism industries to develop in a high quality,we should take systematic theories to explore a path of “culture+tourism”,make clear of the characteristics of government,enterprises,scholars and clients in the action of “culture+tourism”,establish the scientific operating mechanism,and forge a big pattern of “culture+tourism” which will take continual creation and innovation as the impetus,take industrial system characterized by brand agglomeration as the main part,take strong market consumption system as the guide and first class government service system as the guarantee.

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    作者简介
    周颖:周颖,河南省社会科学院文学研究所副研究员,研究方向为文化产业发展与“三农”问题。
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