The development of media convergence in Hunan Province in 2017-2018 is as vigorous as Hunan media. It has given a satisfactory answer to both the market and the audience in terms of platform transformation and upgrading and content development and innovation. Hunan Daily News Group spreads the mainstream voice of Hunan on the New Hunan app；Rednet New Media Group takes the News Moment app as the main force and continuously optimizes the interactive platform for voices of people across districts and counties in Hunan；Hunan Satellite TV，with Mango TV as its pivot and its strong content production advantages and advanced technology，develops itself into phenomenal video platform on the Internet step by step. Certainly，in the pursuit of deep convergence and development，various media have also encountered such problems as the shortage of talent and the backward evaluation system in the transformation. Only by overall planning，grasping the key issues，cultivating talents with Internet genes and reforming the mechanism and system can more fruits be achieved on the way of convergence.