互联网技术和新媒体发展改变了文艺形态,带来文艺观念和文艺实践的深刻变化,催生了一大批新的文艺类型。在这一大背景下,“网络文艺”作为新兴的文艺形态应运而生并蓬勃发展。近年来,随着实践的深广发展,网络文艺越来越具有不同于传统文艺的鲜明特色。2018年以来,在新的思想文化语境和政策、法规环境中,网络文艺创作生产在思想指导、技术发展、生产规模、审美特性、传播与接受方式、融合创新、质量意识、文化特性、网络治理、社会影响等方面呈现新的特征,在价值取向、内容生产、技术进步、产业发展等方面呈现新的发展趋向。
<<The development of Internet and new media technology has change the form of literature and arts,brought profound transformation in literary & artistic concept and practice,created many new types of literature and arts. Under this circumstance,as new forms of literature and arts,“network arts” have emerged and flourished. In recent years,with comprehensive practice,network arts gain more and more distinct characteristics,which are different from traditional arts. Since 2018,in the new ideological,cultural,political and legal context,network arts have shown new features in ideological guidance,technological development,production scale,aesthetic characteristics,dissemination and acceptance methods,integration and innovation,quality awareness,cultural characteristics,network governance,social influence,etc. Meanwhile,it also shows new features in value orientation,content creation,technological progress and industrial development.
<<Keywords: | Ideological and Cultural ContextNetwork Literature and ArtCharacteristics of Art Production |