As a communication technology，drones are extending their reach into people’s daily communication practices. Drone technology has not only innovated the way of news reporting by traditional media，and changed the production model of conventional audiovisual industries such as movies，but also promoted the democratization of aerial images，giving every individual the right to see and share the world from the air. The development of drone application needs supporting management measures，moral rules and personnel training. In the future，applications of drone technology should be more professional，systematic and standardized.