Macao International Travel（Industry）Expo has been held for seven times. Under the effort of Macao Government Tourism Office and Macao Travel Agency Association，the Expo has created a platform for exchanges and cooperation between tourism industry and other related industries from all over the world. Compared with the representative travel exhibitions in Hong Kong，Guangzhou and Shenzhen，the Expo has formed a “government-organized，market-operated” operation model，actively demonstrating Macao’s tourism resources，pushing forward the exchanges and cooperation of tourism industry inside Guangdong-Hong Kong-Macao Greater Bay Area and between China and Portugal，promoting the tourism resources of Maritime Silk Road. Drawing on the experience of representative travel exhibitions in Hong Kong，Guangzhou and Shenzhen，it is recommended that the Expo make continuous optimization in terms of internationalization，branding and specialization，build a smart exhibition service platform with “Internet Plus”，continuously enhancing the business value and social benefits of the Expo，and pressing ahead in the direction of “Macao brand” annual international travel expo in order to help with Macao’s construction of “World Centre of Tourism and Leisure”.