In 2017-2018，we have gained outstanding achievements in Chinese domestic cultural communication and its influence. Firstly，we have articulated the guiding outline，fundamental principles，and target tasks for Chinese cultural communication in new period guidance. Secondly，mainstream media have developed in depth through media convergence，taking on the tendency of turning bigger and stronger. Thirdly，we have normalized the order for subdivision industry of cultural communication，established a more strict institution of censorship for film and television production and network video. However，there are still several problems. Firstly，traditional media such as newspaper industry tend to abandon their former advantage of in-depth report in the course of media convergence. Secondly，the evaluation system of cultural communication platform has a strong bias toward quantitative index. Thirdly，the censorship for the contents of new media products still needs to be strengthened，and the relevant technical support is rather insufficient. This report thus suggests that we should attach importance to explanatory capacity of news reports in the times of media convergence，support the construction and development of the third-party evaluation agency，strengthen the normality of and guidance to network video，and cultivate cultural communication agents’ sense of social responsibility.