发展体育旅游是丰富旅游产品体系、拓展旅游消费空间、促进旅游业转型升级的必然要求,是开发体育资源、实现全民健身和全民健康深度融合、推动体育产业提质增效的必然选择,对于培育经济发展新动能、拓展经济发展新空间具有十分重要的意义。本研究借鉴已有研究成果,咨询体育旅游领域相关专家意见,设计了以经济影响力、文化影响力、资源影响力和传播影响力四个子系统为一级指标、由八个二级指标、四十四个三级指标构成的体育旅游城市影响力评价指标体系。通过对上海市体育旅游影响因素及主要问题的分析,建议把握住上海市新型体育旅游业态发展的趋势,有效优化上海市体育旅游业态结构,大力发展体育特色小镇旅游,打造精品体育赛事旅游产品。
<<The development of sports tourism is the inevitable requirement of enriching tourism product system,expanding tourism consumption space and promoting the transformation and upgrading of tourism. It is the inevitable choice to develop sports resources,realize the deep integration of national fitness and national health,and promote the quality and efficiency of sports industry. It is of great significance to cultivate new momentum of economic development and expand the new space of economic development. This study consults the relevant experts in the field of sports tourism by drawing lessons from the existing research results. This paper designs the evaluation index system of sports tourism city influence,which is composed of four subsystems:economic influence,cultural influence,resource influence and communication influence as first-level index,eight second-level index and forty-four third-level index. Based on the analysis of the influencing factors and main problems of sports tourism in Shanghai,it is suggested that Shanghai should grasp the development trend of new sports tourism,effectively optimize the structure of sports tourism,vigorously develop sports characteristics of small town tourism and create high-quality sports events tourism products.
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