2018年,中国的移动舆论场热点频发,波澜起伏。主流舆论有效占领移动舆论场制高点,自媒体向深度报道和解读发展,移动短视频成为重要新兴舆论场域,具有“圈层”特性的群体文化向公共场域渗透,新资讯平台向基层城镇下沉。共情效应、交融传播、情绪化表达等因素加速引爆舆情热点。移动舆论场的引导和规制取得积极成效,推进移动舆论场向着更为和谐有序的方向发展。
<<In 2018,hotspots were still frequently coming about and undulating in China’s mobile public opinion field. Mainstream voices effectively occupied the commanding height of the mobile public opinion field while self-media had developed to a new level of in-depth reporting and interpretation. Furthermore,mobile short video platforms became an important emerging public opinion field. The specific culture of groups with the characteristics of stratification penetrated into the public field and the new information platforms began to enter into the small towns and other rural areas. The empathy effect,convergent communication,emotional expression and other factors catalyzed the detonation of public opinion hotspots. The guidance and regulation of the mobile public opinion field achieved positive results promoting the development of the mobile public opinion field towards a more harmonious and orderly direction.
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