In the new era，the principal contradiction facing Chinese society is between unbalanced and inadequate development and the people’s ever-growing needs for a better life. As the country’s cultural center，what are the manifestations of the contradiction in Beijing，particularly in cultural sector？This essay is based on findings of questionnaires on “People’s cultural needs for a better life in the capital” and “Beijing’s city image and needs as the country’s cultural center for people across China”，and study on “Reputation of Beijing’s important cultural activities，festivals and venues” by data-digging technology. The article provides a panoramic view from different angles，by region，groups，cultural facilities，cultural products and services，and suggests countermeasures to tackle the pain points in people’s cultural consumption and experiences.